Ant and Dec

Ant and Dec are fun presenters that present talent shows well because they know how to react in different situations and they can speak and interview anyone. The present all the contestants to the viewers and do interviews with them before they go on stage.

Verbal Techniques
Ant and Dec speak in an informal and 'jokey' way, when Ant says 'last time I saw legs like that was when me and you were on holiday', he has a good relationship with Dec and it shows the was they present. They still have to stay professional and not offend anyone. They have calm and collected voices so that everyone will feel like they can speak to them openly. they are both know for having a well know accent of Newcastle  They are the most loved geordies in TV and everyone knows its them as soon as they hear their voices. They can speak to anyone, changing their voices when they do. For example when they interview an old woman, they use very soft voices speaking loudly and slowly so she can understand them but if they were talking to a teenager or someone more their age they would just more common and their normal voices because they can relate to them more. When they speak to children they change their voice to a more simple one that a child can relate to and understand more. Their vocabulary is simple, not using any clever or long words because the target audience for this show would start at the bottom end of the socio economical scale. I think these two have been selected to present because they have done shows that have had the same target audience so they know Ant and Dec will appeal to this certain audience. They also know that they can speak to the public and interview anyone which is mostly what they do in this show.

Visual Techniques
During the auditions they wear more casual clothes like jeans and a t-shirt because the auditions are not the most serious part of the show and as everyone who is auditioning are in casual clothes then they would look out of place in smart suits. In the live shows they then wear suits because it is live on TV and also the judges and the contestants are all dressed up and it is generally the dressier part of the show so they look a lot smarter. Their facial expressions helps tell the audience what they are thinking more like when someone has a weird act they will look at the camera with their eye brows raised to show they are surprised or shocked. Their body language when they are interviewing acts is laid back and relaxed so the contestants feel like they are just having a conversation with them and they wont get any more nervous and they will talk to them more openly. It is appropriate to the audience because they get more from the interviews and they know more about the acts that they will eventually want to vote for. They always talk directly to the camera/audience and they do things like hand gestures or facial expressions just to the camera so the audience at home have more to see and feel like they are watching the whole thing.

Context
We usually see the presenters back stage talking to the acts but when the lives shows are on they are on the stage in front of the massive audience introducing the acts and interviewing the judges. These presenters appeal to a wide target audience because they can be quite comical they appeal to both men and women. They would probably appeal to people that are from E to C2 on the scale because they are the type of people that the show appeals to. They will attract people aged 16-60 because teenagers like them as they are funny but older people also like them as they are good presenters and don't swear or offend anyone.

This production company is aiming to keep the show clean with no swearing or offensive thing happening on it and they know Ant and Dec will stick to this. They also know they can handle any situations and know what to do if something goes wrong, as it is live then things can always go wrong but the producers know that Ant and Dec can handle the situation.